About

Built by people who've raised money, shot the photos, and shipped the prints.

We started The Mission Shop because the organizations doing the hardest work had the fewest tools to tell people about it.

Why we started

Good causes deserve better than bad images

Nonprofits spend scarce money on content and products that don't sell. A stock photo that could be anyone's. A t-shirt order that sits in a closet. A calendar nobody asked for. Every one of those is money that should have gone to the mission.

One of us is a photographer who spent years watching good causes use bad images, not because they didn't care, but because they had no time, no budget and nowhere to turn. The other spent her time on the nonprofit side, where the gap between what an organization does and what it can show is the daily problem.

So we built one place for the three things that were missing: content worth using, products that actually sell, and plain guidance on how to use both.

Our mission

“The Mission Shop gives nonprofits the content, products and guidance they need to tell their story and raise more money, all in one place.”

What we do

We provide the content, products, tools and expert guidance nonprofits need to fundraise with confidence, so they can spend less time on marketing and more on their mission.

The founders

Two people, one desk each

Sunset over the ocean
Photographer and founder

Lawrence Leyderman

Lawrence is a landscape and wildlife photographer based in Florida. He built the fine-art print company aiPRINT.ai, which is where the printing and shipping side of The Mission Shop comes from. He handles the photography, the site and the Collective.

Mountains reflected in a still lake
Nonprofit relationships

Shelli

Shelli works directly with the nonprofits we serve. She runs the Playbook and signs off on every proof before it prints. If you email us, she is probably the one who writes back.

Lighthouse on the Maine coast at dusk
How we work

A few things we won't bend on

  • Transparent pricing. What you pay and what you earn is on the page, not in a sales call.
  • Nonprofits keep control of their brand. Your name, your logo, your approval on every proof.
  • Creators are credited and paid on every license and product.
  • Founding partners welcome. We launched in October 2026, and the organizations that join now shape what we build next.
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Contact

Talk to a person

Questions about pricing, a product idea, or whether your organization qualifies. Email us or use the form. We reply within one business day.

missionshophq@gmail.com

Instagram @themissionshop_

Facebook /TheMissionShopFB

Florida, USA